Australia’s clean energy transition got a major boost. With the introduction of a cheaper home battery program the federal and state governments are making it easier for households to store solar power and reduce their dependence on the grid. This is great news not just for homeowners but for solar installers and battery retailers as well. The rising demand for solar and battery installations is expected to open up new business opportunities, increase sales and accelerate Australia's push toward clean energy.
The Cheaper Home Battery Program is a new Australian government initiative aimed at making home battery storage systems more affordable for households and small businesses. Under this program, eligible participants can receive a rebate of approximately $330 per usable kilowatt-hour (kWh) of battery capacity up to a maximum of 50 kWh. For example, a typical 10 kWh battery could qualify for about $3,300 off the installation cost.
The program officially begins in July 2025 and the rebate amount will gradually reduce each year until 2030. To be eligible, the battery system must be installed by a Solar Accreditation Australia–accredited installer and be using Clean Energy Council–approved products and be connected to a new or existing rooftop solar system.
This initiative is part of Australia’s broader plan to lower electricity bills, reduce grid pressure during peak times and accelerate the transition to renewable energy. For solar businesses, it opens the door to more battery installations and value-added service offerings.
The biggest challenge for many solar users has been storage. Without a battery, excess solar power goes back to the grid often leads to low feed-in tariff while households still rely on the grid at night. Now with cheaper batteries this issue can be solved.
This shift matters because:
It increases the value of solar systems which makes them more appealing to new customersIf you’re a solar installer now is the time to prepare for a surge in demand. Here’s how the program directly benefits your business:
As homeowners apply for rebates they’ll need
professionals to install battery systems. Installers who are already experienced in solar panel
installations can now offer battery add-ons which will help them tap into a new revenue stream.
You can start offering solar + battery packages
which give customers a complete energy solution. These bundles are easier to sell when battery costs are
lower due to rebates.
Some customers already have solar but no storage. This opens a market for battery retrofitting which is typically easier and faster than full system installs.
Reach out to previous clients who bought solar systems they may now be ready to invest in a battery because of cheaper battery program.
Educating customers on battery benefits and rebate eligibility will help you build trust and long-term relationships which lead to referrals and repeat work.
To take full advantage of the battery incentive schemes you as a solar businesses should take proactive steps:
Use your website, email list and social media
to promote how customers can now afford solar battery storage after the introduction of battery rebate
programs. Highlight cost savings they’ll get, energy independence and environmental impact of switching to
solar.
Work with leading battery brands to offer
reliable and high-performance storage solutions. This also helps you get training, support and possibly
better pricing
Make sure your sales and technical staff are updated on rebate eligibility, application processes and technical specs of different batteries. The more your team knows the more confident customers will feel.
Government incentives can change. Keep up to date with federal and state-level updates on solar battery subsidies to adjust your marketing & sales strategy accordingly.
Design standard packages with and without batteries so customers can see the difference in price, benefits and ROI. Visual tools and calculators help in converting leads.
The introduction of cheaper home battery programs in Australia marks a turning point for the clean energy sector. For solar installers, battery sellers and energy solution providers it’s a chance to scale operations, expand offerings and help more Australians take control of their energy use.
By staying informed, positioning your services smartly and delivering excellent value your business can thrive in this new era of solar and storage.
